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Digital. Social. Mobile. Communication as we know it has changed for good.
Ask QUT Chatbot now. Enquire online. Master of Digital Communication If having the flexibility to work across many industries appeals to you, a career in digital communication may be an excellent fit.
You will learn new skills that are applicable to various media forms, including social media, data analytics, artificial intelligence and visualisation. You are viewing international students' course information. You are viewing Australian and New Zealand students' course information.
View the entry requirements. Campus Kelvin Grove. Duration 1. Course starts February and July February and July. I'm ready to apply. Save course for later. Send me a PDF copy. I want more info.
Highlights Analyse and create data-driven compelling stories via diverse social media platforms Facebook, Instagram, Twitter and WeChat. Develop a deep understanding of the digital creative economy and how platforms and artificial intelligence are transforming the media and communication environment. Learn how to use and build tools to deliver advanced data visualisation and analysis of audience behaviour. Design, implement and evaluate a research project that integrates and applies the advanced knowledge and skills developed across the course with a scholarly academic or industry focus.
Use cross-cultural communication skills to solve problems as a team in disruptive and volatile media environments. Why choose this course?
Real-world learning The course is organised with an emphasis on authentic real-world learning that prepares you to creatively and effectively address a range of global and international challenging communication scenarios. Learn from the best QUT is a world leader in digital communication, media and journalism. What to expect. Flexible delivery The course is offered with delivery modes designed to fit with your busy lifestyle with units delivered through an intensive delivery mode, offering the balance of short, sharp delivery while allowing flexibility to balance work, family, study and personal needs.
Careers and outcomes. Careers and outcomes Graduates from our courses have successful careers in government, industry and the community sector. Details and units. To meet the course requirements for the Master of Digital Communication, you must complete a total of credit points, made up of: core units credit points either: the project pathway, including one core project unit 24 credit points and four electives unit options 48 credit points the advanced project pathway, including two core project units 48 credit points and two electives unit options 24 credit points.
Academic entry requirements 2 year program A completed recognised bachelor degree or higher award in any field. Minimum academic requirements Academic entry requirements As part of QUT's application for admission process, you will be automatically assessed for the 1. When you apply for this course, we will recommend which English course you should enrol in. Your actual fees may vary depending on which units you choose.
Student services and amenities fees You may need to pay student services and amenities SA fees as part of your course costs. You can apply for scholarships to help you with study and living costs. Scholarship eligibility Academic performance. Creative Industries International Scholarship We offer merit-based scholarships for high-achieving international students who have accepted their offer and been admitted into an undergraduate course.
Equity scholarships scheme A scholarship for low-income students studying in any faculty. Scholarship eligibility Struggling financially. You may also be eligible for Centerlink payments. Be ready for your future Our new Master of Digital Communication will future-proof your skills in the rapidly changing environment of digital communications. Other courses you might be interested in. View courses for:. Single degrees. Double degrees. Master of Advanced Practice Nursing Duration 1. Master of Business Accounting Duration 1.
Master of Business Applied Finance Duration 1. How to apply Follow our step-by-step applying guide to make sure your application is complete, giving you the best chance of getting in. How to apply Ready to apply? If you're ready for the next step, apply online today. QUT courses for you Check out your saved or recently viewed courses below, or find this information later via the study homepage. Like to save your courses? Please enter your first name and email so we can save your courses for you.
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Gone are the days of pushing products and services on the Net advertising principle ; now, it comes down to meeting user demand as closely as possible. Improve your distribution channels. Develop a mobile app for the smooth transmission of information, a beacon or iBeacon to give users the right information at the right time, advertising that is optimized for mobile devices. A controlled online communication strategy The Internet has generated its own communication filters and uses more varied resources than in traditional communications. Information is digitized and indexed so that anyone can find it.
Content indexing remains the crux of the challenge surrounding digital communication. Choose your subjects based on the most popular user trends. Once again, you need to meet the existing demand.
Social media for enhanced interactions Social media, blogs and forums share information that has a much longer life than that of standard writings and that is accessible by anyone. That content offers substantial interaction for users, facilitated by social networks. Mobile marketing should systematically be incorporated into your digital communication plan.
Content creation and management Online communication means the creation of a variety of referenceable content that relates above all to visitor demand. A web communication plan adapted to your company Your company has its own visibility needs and ways of managing its customer relations. Segment your companies and brands with scenarios and digital strategies designed to attract new customers.
Digital communication: 3 perspectives Online communications are an amalgamation of three perspectives: User perspective: ergonomics and interactions Corporate perspective: promises in response to expectations Technical perspective: practices in line with feasible technologies Web communications based on beliefs In marketing jargon, meeting the expectations of prospective customers is known as market insight or consumer insight. Expectations must be detected by means of qualitative studies conducted on key consumers.
Web communications should meet the challenge of creating empathy and simulating human behaviour across the digital relationship.